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About Thriveworks

People are the heart of any business, yet they can also be its greatest challenge. In today's rapidly changing world, leaders must navigate increasing complexity and ambiguity while ensuring their teams thrive. 

We believe that with the right guidance and support, every leader, team, and organization can transform their culture and performance. Our success is rooted in strategic foresight, intentional focus on each client’s unique goals and ambitions, and an unwavering commitment to delivering transformative results.
With extensive experience across North America and beyond, we specialize in assessing and developing leaders, teams and talent, driving transformation, and implementing the necessary strategies to navigate growth and change – both personal and organizational. We empower leaders to bring their teams along on the journey, ensuring everyone reaches their full potential.

Founder’s Message

My leadership journey has been a dynamic adventure, encompassing people, leadership and culture challenges within complex, technical, fast-growing, often male-dominated companies. I’ve honed my HR expertise partnering with leaders across Canada, US and Europe to navigate the “people side” of their businesses – a journey that wasn’t always smooth sailing! 

After nearly two decades in corporate HR, driven by a thirst for adventure, greater freedom and new avenues for growth, I founded Thriveworks. This specialty practice merges the curiosity and supportive approach of coaching with the proven expertise and strategic foresight I’ve honed over decades of optimizing people and culture within businesses. Thriveworks is intentionally called a “practice” to underscore the ongoing journey of development, both for ourselves and our clients.

This venture has become my uncharted territory, granting me the freedom to explore innovative ideas and strategies tailored to meet the unique needs of each client. It’s given me the autonomy to design my work and life in a way that continually challenges and inspires me to evolve as a coach, consultant, and human being.

My passion lies in fostering clarity amid chaos, nurturing leadership, and connecting human potential with business results. I draw from my extensive personal and executive experiences – both triumphs and vulnerabilities – to forge authentic connections with my clients. I’m immensely grateful for their trust, which continues to allow me to be a part of their transformative journeys.

Looking ahead, I’m excited to expand my reach, empowering even more leaders and teams to unlock their full potential.  My vision is to shape workplaces that are not only productive but also inclusive, empowering, and purpose-driven.

Polina Kouzmina
Founder, Thriveworks

Our Guiding Principles​

  • 01

    Radical Candour

    No secrets, no lies. We’re upfront and honest, sharing all our knowledge.

  • 02

    Trust

    We keep our word and expect the same. Trust goes both ways.

  • 03

    Courage

    We tackle complex problems head-on, using a systemic mindset and analysis to get to the core quickly.

  • 04

    Connection

    Our success thrives on strong relationships. We prioritize co-creation and understanding in every interaction.

Our Team

Thriveworks is a community of passionate experts, dedicated to making a difference. We believe in the power of collaboration and leveraging each other’s strengths in the pursuit of excellence and unwavering commitment to client success.

Polina Kouzmina

Principal Consultant, Team and Leadership Coach

Coby Fulton

Leadership Coach

Additional Collaborators

To ensure outstanding results, we strategically leverage a diverse network of seasoned professionals to tailor our approach to each engagement. Our network of coaches, specialists and consultants brings unique skills and expertise to every client, providing focused attention and a breadth of insights.

What Our Clients Say

“Polina helps remove the emotion from decision making and apply critical thinking to career navigation and workplace situations.”
Jeannine Martin
Jeannine Martin
President, Vancouver Regional
Construction Association
VIew All

Get In Touch With Us

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Polina Kouzmina

Principal Consultant | Leadership and Team Coach

ACTC, PROSCI, CPHR, SHRM-SCP

Polina is an ex-HR executive with over 17 years of international experience, passionate about empowering clients to achieve transformative change. With a background in leadership and team development and scaling fast-growing organizations, she offers practical insights and strategic vision. Her approachable nature and candid communication style create a safe space for clients to explore challenges and develop impactful solutions. Outside of work, she’s an avid equestrian, drawing parallels between the sport and leadership to inspire self-awareness and teamwork. As a female leader, business owner, and dedicated mother, Polina embodies the work-life integration she champions, making her an ideal partner for organizations and individuals seeking to unlock their full potential.

Certified Practitioner and Affiliate: Leadership Circle Profile 360, Insights Discovery

Coby Fulton

Leadership Coach

MA, COC, ACC

Coby Fulton is a 20-year leadership development veteran passionate about empowering individuals and teams. He’s worked with countless organizations, building cultures that value growth and psychological safety. Coby’s personalized coaching style ensures clients achieve their professional goals while driving their organizations forward. He understands the corporate landscape and knows how to create lasting change. When he’s not coaching, you’ll find him embracing family life, hitting the mountain biking trails, enjoying indie music, or jamming with his dad-rock band.

Certified Practitioner and Affiliate: MBTI, PRINCIPLESYOU, CCL PARTNER